I give credit to entrepreneurs who write their own blogs. Blogging can be an extremely valuable marketing tool, but it can be very time-consuming. And if it’s not done right, it can be a significant waste of resources. Nothing pains me more than seeing a blog that someone clearly put a lot of time andContinue reading “Common Blogging Mistakes Small Businesses Make – and How to Avoid Them”
Email marketing should be a priority for any small business. Not only does it directly connect you with your target audience, but it’s one of the most cost-effective marketing activities there is: $42 for every $1 spent! Lead magnets are a fantastic tool for building your subscriber list and engaging with prospective customers. The challenge?Continue reading “7 Lead Magnets You Can Easily Create From Your Blog Posts”
Email marketing should be a priority for any small business. I’m sharing five ways you can repurpose your blog content for email marketing in today’s post.
Your blogs are valuable, original content sources you own that you can tap into and repurpose across many of your marketing activities. Repurposing your blog content for your social media is one of the best ways to stretch your blog content to benefit your business. Sharing your blog content on social media helps you reachContinue reading “How to Repurpose Your Blog Content for Social Media”
Today, I’m sharing seven of the best blog formats for small businesses. While there are countless styles in which you can write a blog, some formats are proven to perform better than others. They help you to successfully make an impact on your audience, improve your SEO, and drive more traffic to your website.
In today’s blog, I’m talking about the importance of Evergreen content in your business’ blog. I’ll cover what it is, why it’s vital for your website’s SEO and your brand, and how to write Evergreen blogs.
Let this blog serve as your guide to how to start a business blog that will help you engage with your ideal customers and turn your readers into leads.
Your blog provides a variety of ways for you to take interested readers and turn them into email subscribers. Today I’m sharing five simple strategies for using your business’ blog to grow your email list.
Follow these steps to create an SEO-friendly blog post. Writing a quality piece of blog content takes time and planning, so get the most out of your efforts!
One of the things entrepreneurs find most challenging about starting a blog is figuring out what to write about. Let’s take a look at five of my favorite ways to pick topics for your business’ blog.