Common Blogging Mistakes Small Businesses Make – and How to Avoid Them

I give credit to entrepreneurs who write their own blogs. Blogging can be an extremely valuable marketing tool, but it can be very time-consuming. And if it’s not done right, it can be a significant waste of resources. Nothing pains me more than seeing a blog that someone clearly put a lot of time andContinue reading “Common Blogging Mistakes Small Businesses Make – and How to Avoid Them”

7 Lead Magnets You Can Easily Create From Your Blog Posts

Email marketing should be a priority for any small business. Not only does it directly connect you with your target audience, but it’s one of the most cost-effective marketing activities there is: $42 for every $1 spent! Lead magnets are a fantastic tool for building your subscriber list and engaging with prospective customers. The challenge?Continue reading “7 Lead Magnets You Can Easily Create From Your Blog Posts”

Guest Post for Working Moms of Milwaukee

The reality is, the pandemic is setting working moms back in many ways. But we know we’ll get through this. Working moms are kind of unstoppable if you haven’t heard. Beyond the challenges COVID-19 is presenting us, this period is opening doors for working moms to find and create new ways to grow

6 Ways to Repurpose Blog Content for Email Marketing

Email marketing should be a priority for any small business. I’m sharing five ways you can repurpose your blog content for email marketing in today’s post.

How to Repurpose Your Blog Content for Social Media

Your blogs are valuable, original content sources you own that you can tap into and repurpose across many of your marketing activities. Repurposing your blog content for your social media is one of the best ways to stretch your blog content to benefit your business.  Sharing your blog content on social media helps you reachContinue reading “How to Repurpose Your Blog Content for Social Media”

7 of the Best Blog Formats For Small Businesses

Today, I’m sharing seven of the best blog formats for small businesses. While there are countless styles in which you can write a blog, some formats are proven to perform better than others. They help you to successfully make an impact on your audience, improve your SEO, and drive more traffic to your website.

Evergreen Blogs: Your Website’s Secret Weapon

In today’s blog, I’m talking about the importance of Evergreen content in your business’ blog. I’ll cover what it is, why it’s vital for your website’s SEO and your brand, and how to write Evergreen blogs.

Guest Post for The Lake Country Mom: 5 Self-Care Tips for Moms to Try in 2021 + Local Wisconsin Resources

I had the pleasure of writing a blog this week for The Lake Country Mom with 5 self care tips moms can try in 2021. And if you live in Southeast WI, I included resources to get you started.

Guest Post on MelissaForziatEvents.com

Pricing can be one of the toughest steps in starting your small business. But with a few simple strategies, you can create a pricing structure for your products and/or services you’ll be confident in. Check out my recent guest post on MelissaForziatEvents.com to learn more! “Small businesses that sell physical products need to be crystal-clearContinue reading “Guest Post on MelissaForziatEvents.com”